by Ken Blanchard, Mark J. Miller · Editorial Presença · tapa blanda · ISBN 9789727115853
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«O Segredo» is the leadership essay by Ken Blanchard and Mark J. Miller, published by Editorial Presença in paperback (144 pages, in Portuguese).
It starts from a central idea: leading is not managing others, but putting one's own abilities at their service. Through a story, the authors present the principles practiced by great leaders and offer keys to applying them in daily management and professional development.
Published in 2004, it belongs to the Business and Economics category.
For people with responsibility for teams who want to review their management approach and orient it toward service.
Kenneth Hartley Blanchard is an American author, business consultant and motivational speaker who has written more than 70 books, most of which were co-authored. His most successful book, The One Minute Manager, has sold more than 15 million copies and been translated into many languages. He is the co-creator with Dr. Paul Hersey of Situational Leadership, a theory they developed while working on the textbook Management of Organizational Behavior.
