by Phil Knight · Conecta · tapa blanda · ISBN 9781949061611
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«Nunca pares: Autobiografía del fundador de Nike» is the autobiography of Phil Knight, published by Conecta in paperback (432 pages, in Spanish).
Phil Knight recounts in his memoirs how he created Nike: with fifty dollars, he imported trainers from Japan and sold them from the boot of his car. He reviews the project's risks and failures, his initial team and Bill Bowerman, and how the small company became a global brand.
This corresponds to the Spanish edition of Shoe Dog: A Memoir by the Creator of Nike. This edition was published on 24 December 2018.
For entrepreneurs, those interested in the history of Nike, and readers of business and sports memoirs.
Philip Hampson Knight is an American billionaire businessman who is the co-founder and chairman emeritus of Nike, Inc., a global sports footwear, equipment and apparel company. He was previously its chairman and CEO. As of October 2025, Forbes estimated his net worth at US$35.4 billion. He is also the owner of the stop motion film production company Laika. Knight is a graduate of the University of Oregon and the Stanford Graduate School of Business. He was part of the track and field club under coach Bill Bowerman at the University of Oregon with whom he would later co-found Nike.
