by Kevin Kelly · Granica · tapa blanda · ISBN 7509685015055
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«Nuevas reglas para la nueva economía» is Kevin Kelly's essay on the digital economy, published by Granica in paperback (288 pages, in Spanish).
Kevin Kelly, founding editor of Wired, analyses how connectivity and networks transform the global economy. Information becomes the central asset of the digital age and he proposes new rules for companies and individuals to adapt to an interconnected, constantly evolving market.
The cover includes the English title New Rules for the New Economy; the work falls under the business and economics category. Spanish edition from 2009.
Recommended for readers interested in the digital economy, technological transformation and current business strategy.
