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Mobile Marketing: The Message Revolution

Negocios y EconomíaISBN | 9780749437985
Mobile Marketing: The Message Revolution
Mobile Marketing: The Message Revolution
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Product details

Pages: 226 pages
Author: Matt Haig
Publisher: Kogan Page
ISBN: 9780749437985
Format: tapa blanda
Language: en
Release date: 6/1/2002

ISBN: 9780749437985


Synopsis of Mobile Marketing: The Message Revolution

Este libro explora el auge del marketing móvil, utilizando SMS para comunicarse directamente con los clientes. Matt Haig examina el potencial de este medio, ofreciendo lecciones de líderes de marcas globales sobre cómo tener éxito en el canal móvil. Se discuten estrategias para maximizar su uso y evitar abusos, asegurando campañas efectivas. El libro es una guía esencial para empresas que buscan aprovechar las oportunidades únicas que ofrece el marketing móvil.



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About the author

Matt Haig

Matt Haig

Matt Haig is an English author and journalist. He has written both fiction and non-fiction books for children and adults, often in the speculative fiction genre.

Born in 1975Since 2020140 titles published6 writing
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