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Menudo Pastel: (o la empresa de los líos)
by Guillem Bou Bauzá · Ediciones Pirámide · tapa dura · 168 pages
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Pages: 168 pagesAuthor: Guillem Bou BauzáPublisher: Ediciones PirámideFormat: tapa duraLanguage: es-ESRelease date: 11/9/2006ISBN: ISBN 9788436820317
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Synopsis of Menudo Pastel: (o la empresa de los líos)
Menudo Pastel es un libro que, a través de una divertida historia ambientada en una empresa ficticia de bollería industrial, pone a prueba los conocimientos del lector sobre estrategia directiva. El libro plantea cuestiones espinosas ante las que el lector debe tomar decisiones clave, y en el solucionario se exponen las decisiones con más probabilidad de éxito, así como las reglas estratégicas que las sustentan. El lector aprenderá habilidades directivas generales y características específicas de un sector de negocio.
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