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Marketing y gestión de la restauración
4.2
Negocios y EconomíaISBN | 9788480888585
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Product details
Pages: 347 pages
Author: Michel Rochat
Publisher: Gestión 2000
ISBN: 9788480888585
Format: tapa blanda
Language: es-ES
Release date: 5/1/2007
ISBN: 9788480888585
Synopsis of Marketing y gestión de la restauración
Este libro está dedicado a la gestión y el marketing en el sector de la restauración. Es una obra de gran utilidad para hoteleros y restauradores, así como para especialistas en marketing hotelero, responsables comerciales y directivos de empresas de catering, clubs de vacaciones, balnearios e industrias alimentarias. El autor, Michel Rochat, es un especialista en Food & Beverage Management y ha impartido conferencias en más de 50 países.
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