by Jose María Estrade Nieto, David Jordán Soro, María Ángeles Hernández Dauder · Grupo Anaya Publicaciones Generales · tapa blanda · ISBN 9788441538511
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«Marketing Digital. Mobile Marketing, SEO y Analítica Web. Edición 2017» is the digital marketing manual by Estrade Nieto, Jordán Soro and Hernández Dauder.
Practical manual bringing together three areas of internet marketing: mobile marketing, web analytics and SEO. It explains how to leverage mobile devices, measure a site's traffic and improve its search engine ranking to design a comprehensive digital strategy, with a simple approach and techniques immediately applicable to a business.
Published by Grupo Anaya Publicaciones Generales on 27 October 2016, in paperback, 384 pages, in Spanish.
For marketing professionals, entrepreneurs and people interested in applying SEO and web analytics to boost a business on the internet.
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