by Tony Harrison · Editorial Presença · tapa blanda · ISBN 9789722312929
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«Manual do gestor de produto» is Tony Harrison's product management manual, published by Editorial Presença in paperback (in Portuguese).
Practical guide to the work of the product manager, centred on product lifecycle leadership and on the decisions that make it possible to improve the efficiency of industrial processes. Written in a direct style, it is useful for professionals and students of business management.
Originally published in 1990, it falls within the field of business and economics.
Aimed at professionals and students of business management and market strategy.
