by MBA Professors, José Luis Álvarez · Gestión 2000 · tapa blanda · ISBN 9788480886659
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«Lo que se aprende en los mejores MBA» is the business administration manual by MBA Professors and José Luis Álvarez, in paperback (702 pages, Spanish).
The book brings together the key insights of twenty professors linked to prestigious MBA programmes and sets out the concepts, methods and skills learned on them. It covers strategy and management, accounting and finance, production, marketing, human resources, quality and information systems, with a practical approach for students and managers.
The second edition published by Gestión 2000 came out in 2003 and the original work dates from 1999. The text is in Spanish.
Aimed at students of business administration and management and at managers who want to review the fundamentals of an MBA.
José Luis Álvarez Enparantza, better known by his pseudonym Txillardegi, was a Basque linguist, politician, and writer. He was born and raised in the Basque Country, and although he did not learn the Basque language until the age of 17, he later came to be considered one of the most influential figures in Basque nationalism and culture in the second half of the 20th century. He was one of the founders of ETA, but in 1967 he left because he did not agree with its political line.
