by Pietra Rivoli · Fayard · tapa blanda · ISBN 9782213632216
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In 1999, during a protest, the author heard a student ask if anyone knew where and under what conditions the T-shirts they usually wore were made. As a professor of international business and finance, Pietra Rivoli took up the challenge and decided to follow the journey of one of these T-shirts from cotton production to manufacturing and marketing. Throughout her journey, which takes her to Texas, China, and Africa, she discovers that the reality of global markets is quite different from what is taught in economics classes. This book explores the real mechanisms of international trade and offers a valuable perspective on the global economic order.
