by Chema San Segundo · Vázquez & Asociados · tapa blanda · ISBN 9788461285365
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«La respuesta: Cómo vence David al Goliath de la crisis» is the practical handbook by Chema San Segundo, published by Vázquez & Asociados in paperback.
The book uses the David and Goliath metaphor to present the crisis as a surmountable challenge. It proposes innovation and coaching strategies, helps see difficulties as opportunities, and offers keys to maintaining a positive attitude and developing resilience.
Published in 2008 with a foreword by Francesc Miralles, it is part of the Escuela de Crisis collection.
For Business and Economics readers interested in crisis management, coaching, and innovation.
