La Casa de Austria: Un modelo para la gestión empresarial

Synopsis of La Casa de Austria: Un modelo para la gestión empresarial

«La Casa de Austria: Un modelo para la gestión empresarial» is the business management essay by Antonio Ortega Parra, in paperback (208 pages).

Antonio Ortega Parra analyses the management of the Spanish Empire by the House of Austria, which he presents as the great multinational of its time, and transfers its strategies to the modern company. He focuses on succession and conflict management, and advocates leadership based on competence, commitment and honesty.

First edition published in April 2009. The text is in Spanish and includes a prologue by Eduardo Serra Rexach.

A work aimed at executives, entrepreneurs and professionals interested in leadership, business management and the lessons of history.