
by Coca-Cola Company · Assouline Publishing · tapa dura · ISBN 9781614284574
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«Kiss The Past Hello» is the art book by The Coca-Cola Company, published by Assouline Publishing in hardback (144 pages, in Spanish).
It celebrates the centenary of the Coca-Cola contour bottle, created in 1915 to be recognised in the dark or when broken, and turned into one of the world's most famous containers. Images and artworks show its presence in pop art, music and advertising, and its influence on creators and industries, as an emblem of optimism and shared moments.
It belongs to Assouline's Classics series and was published in 2015, coinciding with the bottle's centenary.
For design enthusiasts, advertising history and 20th-century visual culture.