by Rafa Olano · Empresa Activa · tapa blanda · ISBN 9788492921201
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«Exportación 2.0» is the practical guide by Rafa Olano, published by Empresa Activa in paperback (128 pages, in Spanish).
The book is aimed at SMEs and entrepreneurs who want to start or consolidate their export activities. It explains how to use digital marketing and its semi-free tools to compensate for a lack of resources and gain competitiveness abroad.
This title is part of the Gestión del conocimiento collection and was published on 6 April 2015.
Aimed at SME managers, entrepreneurs and readers of economics and business who want to internationalise their offering.
