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Et la Chine s'est éveillée
4.4
Negocios y EconomíaISBN | 9782356712165
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Product details
Pages: 104 pages
Author: Malo Carton, Samy Jazaerli
Publisher: Presses des Mines
ISBN: 9782356712165
Format: tapa blanda
Language: fr-FR
Release date: 20/7/2015
ISBN: 9782356712165
Synopsis of Et la Chine s'est éveillée
Este libro analiza el auge de la industria china y su impacto en la economía global. Examina cómo las empresas chinas se están volviendo más poderosas y competitivas, y cómo están conquistando los mercados mundiales. También explora las estrategias que las empresas francesas pueden utilizar para hacer frente a este cambio en el panorama competitivo. El libro se basa en datos variados, estudios de casos y entrevistas con industriales franceses y chinos.
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