El protocolo en los negocios

Synopsis of El protocolo en los negocios

«El protocolo en los negocios» is José Antonio de Urbina's essay on business etiquette, published by Temas de Hoy in paperback (468 pages, in Spanish).

A reference work on savoir-faire in the professional sphere: it explains the golden rules for public speaking, greeting, dressing and inviting, and offers guidelines for conducting oneself correctly in business relations.

Subtitled «Las reglas de oro del saber ser, estar y funcionar»; the author also wrote «El arte de invitar». It is one of its successive editions published from 1994 onwards.