
by Xavier Gimbert · Deusto · tapa blanda · ISBN 9788423418817

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«El enfoque estratégico de la empresa» is Xavier Gimbert's business management essay, published by Deusto in paperback (193 pages, in Spanish).
The work explains how a company can rethink the essential aspects of its business through strategic reflection. It integrates the key notions and tools of strategic management, shows their interrelationships, and simplifies each stage to offer clear mental frameworks to managers and entrepreneurs in an unpredictable environment.
The book's subtitle is Principios y esquemas básicos and it was published in 2001 within the Biblioteca Empresarial Deusto collection.
Aimed at present and future entrepreneurs and managers who want clear guidance when making decisions in an unpredictable environment.
