
by Alina Wheeler · Anaya Multimedia · tapa dura · ISBN 9788441539921

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This book is a worldwide bestseller in its fifth edition, organized to facilitate its assimilation and practical application. With this guide, only ambition and passion are needed to highlight a brand. Through Alina Wheeler's method, the secrets to designing successful brands or revitalizing existing ones are revealed, covering everything from research to branding strategy, design execution, launch, and direction. 'Brand Design' is a comprehensive tool for success in brand creation and offers effective methods for inspiration.
