by Beatriz Muñoz-Seca, Josep Riverola · McGraw-Hill Interamericana de España S.L. · tapa dura · ISBN 9788448137540
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«Del buen pensar y mejor hacer» is the business management work by Beatriz Muñoz-Seca and Josep Riverola, published by McGraw-Hill in hardback (416 pages).
The book, the result of fifteen years of observing real companies, argues that knowledge management only has a future if it delivers productivity and competitiveness. It proposes integrating it with operations, the system that provides customer service, and making it a driver of continuous improvement, seeking learning and improvement simultaneously.
First edition published on 14 January 2003. The book is part of the McGraw-Hill Management Series.
A useful work for professionals interested in implementing continuous improvement and knowledge management to gain competitiveness.
