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Crises - de Ameaças a Oportunidades Gestão Estratégica de Comunicação de Crises
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Negocios y EconomíaISBN | 9789726184270
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Product details
Pages: 120 pages
Author: António Marques Mendes, Francisco Costa Pereira, Miguel Pina e Cunha, José Viegas Soares, Ricardo Ribeiro dos Santos, Ivo Pimentel, Henrique Gouveia e Melo
Publisher: Edições Sílabo
ISBN: 9789726184270
Format: tapa dura
Language: pt
Release date: 20/6/2019
ISBN: 9789726184270
Synopsis of Crises - de Ameaças a Oportunidades Gestão Estratégica de Comunicação de Crises
El libro 'Crises - de Ameaças a Oportunidades Gestão Estratégica de Comunicação de Crises' explora la gestión estratégica de la comunicación en situaciones de crisis. Escrito en portugués, este libro ofrece una visión profunda sobre cómo transformar las amenazas en oportunidades a través de una comunicación efectiva y bien planificada. Ideal para profesionales y estudiantes interesados en la gestión de crisis y la comunicación estratégica.
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