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Benetton: El color del éxito
by Luciano Benetton, Andrea Lee · Espasa Calpe Mexicana, S.A. · tapa blanda · 298 pages
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Pages: 298 pagesAuthor: Luciano Benetton, Andrea LeePublisher: Espasa Calpe Mexicana, S.A.Format: tapa blandaLanguage: es-ESRelease date: 1/1/1991ISBN: ISBN 9788423922505
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Synopsis of Benetton: El color del éxito
Descubre la fascinante historia de Luciano Benetton y el ascenso de su imperio de la moda en 'Benetton: El color del éxito'. Este libro narra la trayectoria de Benetton desde sus humildes comienzos hasta convertirse en un ícono global. A través de anécdotas personales y estrategias empresariales innovadoras, el autor revela los secretos detrás del éxito de la marca y su impacto en la industria de la moda. Una lectura inspiradora para emprendedores y amantes de la moda por igual.
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About the author
Luciano Benetton
Luciano Benetton is an Italian billionaire businessman and one of the co-founders of Benetton Group, an Italian fashion brand. He served as the chairman of Benetton from 1978 to 2012.
Born in 1935Since 194947 titles published68 writing
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