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Beatiful Pyme
4.5
Negocios y EconomíaISBN | 9788448142322
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Product details
Pages: 256 pages
Author: Julio Pérez-Tomé, Christopher Smith
Publisher: McGraw-Hill Interamericana de España S.L.
ISBN: 9788448142322
Format: tapa blanda
Language: es-ES
Release date: 29/11/2005
ISBN: 9788448142322
Synopsis of Beatiful Pyme
Beatiful Pyme es una guía práctica de marketing y comunicación para pequeñas y medianas empresas (PYME). Escrito por Julio Pérez-Tomé y Christopher R. Smith, este libro ofrece estrategias probadas sobre publicidad, imagen corporativa, marketing directo y relaciones públicas. Los autores proporcionan un equilibrio entre teoría y experiencia, presentando casos prácticos y un lenguaje claro para ayudar a las PYME a crecer en su negocio y potenciar su marca.
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About the author
Christopher Smith
Christopher Smith is a British film director and screenwriter. His four most prominent pieces of work are Creep, Severance, Triangle and Black Death.
1972–1891Since 1997171 titles published29 writing
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