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Sally Dibb
AuthorBooks · Second handSince 1963
(born 1963)
13
Titles
2
Featured books
5
Curiosities
About Sally Dibb
Birth
1963
(born 1963)
Sally Dibb is a renowned academic researcher specializing in the field of marketing.
Her most prominent work, Market segmentation success, is a fundamental reference in the study of market segmentation.
Throughout her career, she has published a total of 13 works focused on marketing research and education.
She combines her research work with extensive experience as a university professor and manager.
Her texts are widely valued for integrating practical case studies that facilitate the learning of complex concepts.
