by Tomer Sharon, Noam Lamdan · Rosenfeld Media · tapa blanda · ISBN 9781933820293
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«Validating Product Ideas: Through Lean User Research» is the user research guide by Tomer Sharon and Noam Lamdan, in paperback.
It starts from the idea that anyone managing or developing a product needs to know what users think; it presents lean research techniques to answer key questions about customers and provides step-by-step guidance on how to plan and conduct that research to build the best possible product.
First edition published by Rosenfeld Media on January 19, 2016; 344 pages; foreword by Benjamin Gadbaw; Noam Lamdan credited as illustrator.
Aimed at product managers, developers, and entrepreneurs who want to validate product ideas through user research.
