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The Network Is Your Customer
by David L. Rogers · Yale University Press · tapa blanda · 336 pages
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Pages: 336 pagesAuthor: David L. RogersPublisher: Yale University PressFormat: tapa blandaLanguage: enRelease date: 13/11/2012ISBN: ISBN 9780300188295
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Synopsis of The Network Is Your Customer
En 'The Network Is Your Customer', David Rogers presenta cinco estrategias esenciales para prosperar en la era digital. Este libro ofrece un análisis claro y marcos prácticos que permiten a cualquier organización alcanzar sus objetivos clave. A través de estudios de caso de diversos sectores, Rogers muestra cómo aplicar estas estrategias para crear valor en un mundo cada vez más conectado. Ideal para líderes empresariales que buscan adaptarse y tener éxito en el entorno digital actual.
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