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by Jerry Kaplan · Sphere · tapa blanda · 322 pages
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Start-Up: Silicon Valley Venture Story es un libro de Jerry Kaplan que narra la historia de una aventura en Silicon Valley. El libro describe los desafíos y las oportunidades que enfrentan las empresas emergentes en el mundo de la tecnología, con un enfoque en la innovación y el espíritu emprendedor. Kaplan comparte su experiencia en la creación de una empresa, desde la concepción de la idea hasta la guerra con Microsoft, ofreciendo una visión del mundo de las startups.

Samuel Jerrold "Jerry" Kaplan is an American computer scientist, author, futurist, and entrepreneur. He is best known for his work on pen computing and tablet computers. He is the founder of numerous companies, including GO Corporation, whose technology was used to develop the first smartphone and tablet PC. Kaplan is the co-founder of OnSale, the first B2C online auction site launched in 1994, five months prior to eBay. He is a recipient of the 1998 Ernst & Young Emerging Entrepreneur of the Year Award and author of the book Startup: A Silicon Valley Adventure. Kaplan is also the author of the 2015 book Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence. Additional companies he has co-founded include artificial intelligence company Teknowledge, Inc. and social game website Winster.com. Kaplan was briefly a Fellow at the Stanford Center for Legal Informatics.