by Robert Heller · DK · tapa blanda · ISBN 9780751307696
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«Selling Successfully» is Robert Heller's sales guide, published by DK in paperback (72 pages, in English).
Practical guide for managers and professionals who want to improve their sales results. Explains how to develop confidence and persuasion, understand the customer, negotiate and close deals, and lead a sales team. Includes advice on creating mutually beneficial relationships and techniques applicable to real situations.
The work is part of DK's Essential Managers series and was published on 14 October 1999. Includes diagrams, self-assessment exercises and quizzes.
Aimed at executives and those aspiring to positions of responsibility who want to improve their commercial and management skills.
German journalist, writer and publicist (1812-1871)
