
by Robert Craig, Leslie Kelly · NYIF · tapa dura · ISBN 9780137881758

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«Sales Training Handbook» is the sales training manual by Robert Craig and Leslie Kelly, published by NYIF in hardback (736 pages, in English).
A reference work on sales staff training and improving commercial performance. It presents sales strategies and techniques, as well as guidelines for team management, with a practical approach aimed at the business environment.
The full title is «Sales Training Handbook: A Guide to Developing Sale Performance»; the edition is dated 1990.
For sales professionals, commercial team trainers, and business and economics students seeking an applicable reference work.

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