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Principles of Marketing, Global Edition
4.2
Negocios y EconomíaISBN | 9781292220178
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Product details
Pages: 736 pages
Author: Gary Armstrong, Philip Kotler
Publisher: Publisher to be confirmed
ISBN: 9781292220178
Format: tapa blanda
Language: en
Release date: 16/6/2014
ISBN: 9781292220178
Synopsis of Principles of Marketing, Global Edition
Este libro, 'Principles of Marketing, Global Edition', es una guía completa sobre los fundamentos del marketing. Publicado el 16 de junio de 2014, esta decimoséptima edición en formato de tapa blanda cuenta con 736 páginas y está escrita en inglés. Ideal para estudiantes y profesionales, abarca desde los conceptos básicos hasta las estrategias más avanzadas del marketing global.
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