
by Sebastià Bennasar Llobera · Pagès editors, S.L. · tapa blanda · ISBN 9788413031897

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Miquel Montoro, a young internet phenomenon, has won thousands of followers with his spontaneity and love for the countryside. In this book, Sebastià Bennasar explores Montoro's impact as a symbol of a vital change, analyzing the values he defends: the consumption of local products, fair payment to farmers, and the appreciation of authenticity. Sociologists, writers, professors, and journalists reflect on the Miquel Montoro phenomenon and the possibility of living off the land today. The book features the collaboration of Miquel Montoro himself and a prologue by Lo Pau de Ponts.
