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Measuring the User Experience
3.8
TecnologíaISBN | 9780128180808
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Product details
Pages: 384 pages
Author: Bill Albert, Tom Tullis
Publisher: Elsevier LTD
ISBN: 9780128180808
Format: tapa blanda
Language: en
Release date: 7/3/2022
ISBN: 9780128180808
Synopsis of Measuring the User Experience
Este libro, 'Measuring the User Experience', es una guía completa para profesionales de UX y diseño web que buscan justificar sus decisiones de diseño con datos sólidos y confiables. En su tercera edición, se enfoca en la cuantificación de la experiencia del usuario, expandiéndose en métricas conductuales y fisiológicas, incluyendo eye-tracking y medición de emociones. Con ejemplos actualizados y estudios de caso, es ideal para estudiantes y profesionales que buscan mejorar sus habilidades en análisis cuantitativo de la experiencia del usuario.
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