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Marketing, Comunicación y Ventas para Pymes
by ICB Editores · ICB Editores · tapa blanda · 217 pages
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Pages: 217 pagesAuthor: ICB EditoresPublisher: ICB EditoresFormat: tapa blandaLanguage: es-ESRelease date: 16/5/2012ISBN: ISBN 9788490210772
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Synopsis of Marketing, Comunicación y Ventas para Pymes
Este libro, 'Marketing, Comunicación y Ventas para Pymes', es una guía esencial para pequeñas y medianas empresas que buscan optimizar sus estrategias comerciales. Aborda desde los conceptos básicos del marketing y el estudio de mercado hasta la elaboración de planes de marketing efectivos. Además, explora la importancia de la comunicación en el proceso de venta, incluyendo el lenguaje verbal y no verbal, y ofrece técnicas de venta y gestión de clientes. Ideal para aquellos que buscan rentabilizar su tiempo y mejorar su cartera de clientes.
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