by Warren Bennis, Burt Nanus · Harbra · tapa blanda · ISBN 9788529401799
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«Líderes: Estratégias para Assumir a Verdadeira Liderança» is the leadership essay by Warren Bennis and Burt Nanus (Harbra, paperback, 208 pp.).
The book starts from the idea that bosses are obeyed and leaders are respected. Based on a study of ninety leaders, Bennis and Nanus analyse the strategies that distinguish real leadership from conventional management: knowing how to formulate a vision, communicate it and achieve the voluntary commitment of teams.
The work is written in Brazilian Portuguese and belongs to the Business and Economics category.
For executives, middle managers and business students who want to move from traditional management to recognised leadership.
Warren Gamaliel Bennis was an American scholar, organizational consultant and author, widely regarded as a pioneer of the contemporary field of Leadership studies. Bennis was University Professor and Distinguished Professor of Business Administration and Founding Chairman of The Leadership Institute at the University of Southern California.
