by Isaac Getz, Laurent Marbacher · Albin Michel · tapa blanda · ISBN 9782226443816
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«L'entreprise altruiste» is the business essay by Isaac Getz and Laurent Marbacher, published by Albin Michel in paperback (528 pages, in French).
The book presents real cases from France, Scandinavia, the United States and Japan: companies that put trust and generosity before immediate profit, such as a dairy that pays its suppliers better or a laboratory that prioritises patients' emotions. It offers arguments for reinventing the company and its role in society.
Published on 16 October 2019, the full title is «L'Entreprise altruiste : S'enrichir en donnant tout !».
Aimed at entrepreneurs and managers interested in a more humane and sustainable business model.
