by Philippe Ginestet · EYROLLES · tapa blanda · ISBN 9782416001352
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«La vie est une idée de génie: La force d'aimer» is the business essay by Philippe Ginestet, published by Eyrolles in paperback (236 pages, in French).
Philippe Ginestet, founder of Gifi, went from sleeping in the Paris metro and holding a string of menial jobs to leading a retail group with nearly 10,000 employees. He advocates management based on love, friendship and boldness, and encourages people to start businesses, take risks and seek happiness by making others happy.
The first Gifi store opened in 1981 in Villeneuve-sur-Lot; the group now has more than 900 stores worldwide. Philippe Ginestet received the leadership award in 2019.
It is aimed at entrepreneurs, managers and professionals interested in business creation and leadership.
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