by Don Tapscott · MCGRAW HILL (FONDO) · tapa blanda · ISBN 9789586009751
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«La era de los negocios electrónicos» is Don Tapscott's essay on the digital economy, published by McGraw-Hill in paperback (412 pages).
The essay studies the impact of digital technology on business activity and explains how to obtain benefits in the electronic economy. It covers the transformation of commerce and management through the internet and sets out the keys to adapting business models to the new digital environment.
Published in December 1999, in Spanish, within the Business and Economics category. ISBN-13 978-9586009751; ISBN-10 9586009750.
Aimed at professionals and students of administration and digital economics, and at those seeking to understand the impact of technology on business.
Don Tapscott is a Canadian business executive, author, consultant and public speaker.
