
by Alfred Rappaport · Deusto · tapa blanda · ISBN 9788423416073

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«La creación de valor para el accionista» is Alfred Rappaport's guide for investors and executives, in paperback (Deusto, 272 pages, Spanish).
The work explains the purpose of the company from the shareholder value perspective, questions the limitations of traditional accounting, proposes value-oriented strategies, describes how the stock market transmits signals to management, and analyses mergers and acquisitions.
Published in Spanish in November 1998. The cover presents it in the Líderes del Management collection.
For investors, executives, and finance professionals interested in strategy and value creation.
