by Ricardo Eíto-Brun · Editorial Uoc · tapa blanda · ISBN 9788490297834
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«Gestión de contenidos» is the content management handbook by Ricardo Eíto-Brun, published by Editorial UOC in paperback (130 pages, in Spanish).
The work treats content management as an organizational practice that combines processes, technology, and technical skills to control information generated and received. It describes how to organize and disseminate it on websites, intranets, and social channels, and analyzes the evolution from web content management to enterprise content management.
Volume 17 of the «El Profesional de la Información» collection from Editorial UOC.
Aimed at information and documentation professionals who manage websites, intranets, and corporate content.
