by Baruch Lev · Profit · tapa blanda · ISBN 9788415505211
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«Ganar la confianza de los accionistas» is the business management guide by Baruch Lev, published by Profit in paperback (424 pages, in Spanish).
It starts from a clear premise: stable profits are no longer enough to keep shareholders satisfied, and companies must anticipate investor demands in a volatile environment. The book offers proposals to secure support for the strategic plan, communicate bad news without losing credibility, deal with dissatisfied shareholders, and design compensation for executives and directors acceptable to all stakeholders. It also addresses corporate social responsibility.
Original work from Harvard Business School Press, translated into Spanish by Emili Ametlla Ballus. 2013 edition in paperback with 424 pages. Includes a foreword by María Pardo and Spanish edition by José María Zamarro, both from Tinkle.
Aimed at chairmen, board members and executives, as well as auditors and consultants who want to strengthen investor confidence.
