
by Gabriel Rovayo · CODEGE · tapa blanda · ISBN 9789942025579

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This book provides a practical and rigorous guide to financial management, specifically designed for executives and business owners. Through a combination of theory and real-world business cases, the author explains the fundamentals of corporate finance, from financial statement analysis to company valuation, providing the necessary tools for strategic decision-making in a modern and competitive business environment. Written in a clear and accessible style, the text is ideal for both MBA students and professionals looking to strengthen their financial knowledge without requiring advanced mathematical training. Endorsed by experts from institutions such as Harvard Business School, this work is an essential reference for understanding how to optimize profitability and resource management in any organization.
