by Edward de Bono · Ediciones Paidós · tapa blanda · ISBN 9788449307133
VAT included
Hamelyn quality guarantee · checked and verified, or your money back
«El pensamiento creativo» is the essay on lateral thinking by Edward de Bono, published by Ediciones Paidós in paperback (466 pages, in Spanish).
Edward de Bono, creator of lateral thinking, argues that creativity is a skill that can be learned. The book presents tools based on the logic of self-organizing systems and practical techniques for generating new ideas and escaping rigid patterns, both in daily life and in business.
First volume in the Biblioteca Edward de Bono collection. Translated by Ofelia Castillo. Published in Barcelona in 1994.
For professionals and readers who want to apply creativity techniques in their work or daily life.
Edward Charles Francis Publius de Bono was a Maltese physician and commentator. He originated the term lateral thinking, and wrote many books on thinking, including Six Thinking Hats.
