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Concurrence et stratégies dans la distribution
4.3
Negocios y EconomíaISBN | 9782711777266
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Product details
Pages: 285 pages
Author: Cédric Ducrocq
Publisher: vuibert
ISBN: 9782711777266
Format: tapa blanda
Language: fr-FR
ISBN: 9782711777266
Synopsis of Concurrence et stratégies dans la distribution
Este libro analiza en profundidad las expectativas de los clientes, el juego de la competencia entre distribuidores, las estrategias de las empresas y las tendencias futuras en el sector de la distribución. Es una herramienta de reflexión y gestión estratégica para los distribuidores, así como una guía para descifrar las realidades complejas del sector para los fabricantes, estudiantes y todos los socios de la distribución.
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