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Competitividad internacional y estrategia de la empresa
4.5
Negocios y EconomíaISBN | 9788434420618
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Product details
Pages: 239 pages
Author: Jordi Canals
Publisher: Editorial Ariel
ISBN: 9788434420618
Format: Paperback
Language: es-ES
Release date: 1/1/1991
ISBN: 9788434420618
Synopsis of Competitividad internacional y estrategia de la empresa
Este libro analiza la competitividad internacional y la estrategia empresarial, centrándose en el caso de España. Explora cómo las empresas españolas pueden mejorar su posición en el mercado global a través de estrategias efectivas y adaptándose a las dinámicas del comercio internacional. Incluye referencias bibliográficas y un prólogo de Rafael Termes.
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