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Como recriar a imagem corporativa: Estratégias de design gráfico bem-sucedidas
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Arte y CulturaISBN | 9788425218521
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Product details
Pages: 160 pages
Author: Catharine Fishel
Publisher: Editorial Gustavo Gili, S.L.
ISBN: 9788425218521
Format: tapa blanda
Language: pt-BR
Release date: 8/4/2003
ISBN: 9788425218521
Synopsis of Como recriar a imagem corporativa: Estratégias de design gráfico bem-sucedidas
Este libro, escrito por Catharine Fishel, explora las estrategias de diseño gráfico exitosas para la recreación de la imagen corporativa. A través de 160 páginas, se presentan 25 proyectos de imágenes corporativas recreadas por diseñadores internacionales, mostrando las tendencias actuales en modernización y redefinición de programas de identidad corporativa. Se examina el proceso de recreación de la imagen gráfica de la empresa, con ejemplos del antes y el después, esbozos, procesos y resultados finales de diversos países.
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