by Josep M. Rosanas Martí · Ediciones Granica,S.A. · tapa blanda · ISBN 9788475779966
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«Cómo destrozar la propia empresa y creerse maravilloso» is the business essay by Josep M. Rosanas Martí (Granica, 2004), paperback, 124 pages.
With an ironic tone, the author reviews how widely accepted practices and seemingly reasonable ideas can prove disastrous for a company. He presents bad decisions and their consequences, and how those responsible come to believe they are wonderful. It is an introduction to poor management practices, also applicable to other organizations.
It belongs to Granica's Puenteaéreo collection, presented as «libros útiles para empresas de hoy», and is written in Spanish.
It interests managers and management professionals, as well as readers of personal development and business self-help.
