by Robert B. Tucker · tapa blanda · ISBN 9788425324703
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«Cómo administrar el futuro» is the business management essay by Robert B. Tucker, published by Grijalbo in paperback (302 pages, in Spanish).
The author starts from a 1988 study of the forty-three best-managed American companies; nearly a third of them were facing serious economic problems just two years later. In response, he proposes ten strategies for change so that organizations can adapt to a transforming business environment.
Work published in the Economía y Empresa collection. Translation by Paulina Hawkings of the English original 'Managing the future'.
Aimed at executives, strategy managers, and professionals interested in managing change in organizations.
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