by Faith Popcorn, Lys Marigold · Thorsons · tapa dura · ISBN 9780722530283
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«Clicking» is the essay on trends by Faith Popcorn and Lys Marigold, published in 1996 by Thorsons in hardback (496 pages, in English).
Faith Popcorn and Lys Marigold analyse 16 social trends that, according to the authors, will redefine personal, working and business life. The work explains how to spot these changes and use them to adapt and progress, with examples such as cocooning at home, the pursuit of pleasure or the decision to change lifestyle. The book's central proposal is that each person can find their fit and reinvent themselves in a world in transformation.
This work followed The Popcorn Report, Faith Popcorn's first book. The full subtitle is 16 Trends to Future Fit Your Life, Your Work, and Your Business.
Recommended for readers of self-help and personal development who want to understand social trends and apply them to their career or business.
Faith Popcorn is a futurist, author, and founder and CEO of the marketing consulting firm BrainReserve. She has written three best selling books:The Popcorn Report (1991), Clicking (1996), and EVEolution (2000).
