by Oliver Boyd-Barrett, Chris Newbold · Bloomsbury Publishing (UK) · tapa blanda · ISBN 9780340652299
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«Approaches to Media: A Reader» is the compilation of academic texts on media by Oliver Boyd-Barrett and Chris Newbold, in paperback (576 pages).
It brings together extracts from foundational works in media research from the last five decades. It organizes the field into blocks: mass society theory, media effects tradition, political economy, public sphere, media professionals, cultural hegemony, feminism, and new audience research.
First volume of the Foundations in Media collection, published by Bloomsbury Publishing (UK) in 1995. Complete text in English.
Reference work for students and researchers in communication, journalism, and media sociology.
