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ISBN: 9788480880220
El libro 'Plan de Marketing Estratégico' ofrece una guía completa sobre la elaboración de un plan de marketing eficaz. Publicado por Ediciones Gestión 2000 en 1994, este libro de tapa blanda está escrito en español y cuenta con 136 páginas. Aborda temas esenciales para empresas que buscan optimizar su estrategia de marketing.
