
by Amado Juan de Andrés · ISBN 9788486228019

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This book, titled 'Mecenazgo & Patrocinio: Las Claves del Marketing XXI', delves into the essential strategies and concepts of modern marketing. Written by Amado Juan de Andrés, the book offers a detailed view of patronage and sponsorship as key tools in the field of marketing, providing readers with the keys to understand and apply these strategies in the 21st century.

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